BitMex announces a multi-year partnership with the football club, AC Milan. Post this partnership, BitMex would be AC Milan’s first-ever official sleeve partner. This also would be Milan’s first official Cryptocurrency partnership.
The sponsorship would extend to both men’s and women’s teams as well as Rossoneri’s eSports team – AQM.
The BitMEX logo will be proudly displayed on the sleeve of all official playing kits for the three teams. BitMEX is aiming to reshape the modern digital financial system into one that is more inclusive and empowering. It will represent the brands’ focus on innovation, progress, and inclusion as central pillars
The logo will be first featured on Club’s jersey on 23rd August when the team takes on Sampdoria in Genoa in the first Serie A game of the 2021/2022 season. It will then make its debut at the famous San Siro Stadium in the second Serie A matchday against Cagliari.
Official Statements
Casper Stylsvig, Chief Revenue Officer of AC Milan, said: “We are delighted to welcome BitMEX to the Rossoneri family as a Principal Partner and our first-ever sleeve sponsor of both the men’s and women’s teams as well as of our eSports team AQM. Our red and black shirt is not just something our players wear on the pitch, it represents who we are, and it embodies the passion of the over 500 million AC Milan fans across the world. This is truly an exciting partnership and the beginning of a great journey for both brands and our fans”.
Alexander Höptner, CEO of BitMEX, said: “Our partnership with AC Milan is the start of a hugely exciting new chapter for BitMEX as we look to ramp up brand awareness and increase understanding of crypto. AC Milan is one of the world’s most progressive football clubs, and combined with its rich footballing heritage boasts extraordinary reach and engagement with fans globally. We felt we’d come home when we started talking to the Club, and we can’t wait to start interacting with the global Rossoneri family”.
Benefits of The Bitmax, AC Milan Colobration
This collaboration will offer the international Rossoneri fanbase access to the increasingly popular cryptocurrency world. Including planned exclusive offers for eligible registered AC Milan fans, through a trusted industry name. It will also allow BitMEX to promote digital financial literacy. BitMEX users and business partners will also get exclusive access to the iconic AC Milan brand through unique experiences.
