The social media giant Meta(formerly Facebook), has filed eight trademark applications related to its Logo implying plans for crypto and blockchain applications.
Michael Kondoudis, a metaverse trademark attorney in Washington, DC, revealed the submission date for these applications to the US Patent and Trademark Office as March 18.
With the rapid adoption of Metaverse and other crypto products, Meta is quickening its pace to ensure that it does not fall behind.
In Brief:
- Logo trademarks include services surrounding Virtual and Augmented reality use cases.
- Digital and Virtual currency exchange and trading services along with e-commerce facilitation services are also included.
Meta aims for specific uses of the space in the logo trademark applications. The Meta logo is described in the application as “The mark consists of a geometric design consisting of two loops.” The trademarks cover a wide range of blockchain and cryptocurrency topics, such as “virtual currency exchanges,” “crypto tokens,” and “Blockchain software.”
These are the trademark applications in brief:
- Computer Services: Application service provider (ASP), Software as a service (SAAS) services for sending and receiving messages, Design & development of computer hardware and software, Platform as a service (PAAS) services to allow users to perform business and e-commerce transactions.
- Social Networking Services: Online social networking and dating services, Networking service for investors allowing financial trades and exchange of digital/virtual currency, cryptocurrency, crypto tokens, and Personal concierge services.
- Entertainment Services: Online non-downloadable publications about Virtual Reality (VR) technology; VR/ Augmented Reality (AR) game services, VR video production.
- Telecommunication Services: Peer-to-peer (P2P) network computer services, Voice over internet protocol (VOIP) service; electronic transmission of VR/AR content and data, P2P photo and data sharing services.
- Financial Transaction Processing Services: Electronic processing of bill payment, Virtual currency transfer & exchange, Cryptocurrency trading, and exchange services, Financial services relating to electronic wallet services.
- Advertising Services: Targeting and optimization of online advertising, Online retail store services on VR/AR headsets, games, and digital media. Providing online facilities for connecting sellers with buyers.
- Metaverse Products: VR headsets for playing video games, video games, or handheld video game consoles.
- Downloadable Software Services: Mobile application, Social networking and creating and interacting with online communities, Virtual marketplace.
Kondoudis rightly wrote, “These filings reflect the company’s strategy for moving into the Metaverse. Meta clearly has significant plans for the virtual economy that will drive it.”
Mark Zuckerberg, CEO of Meta, already announced that NFTs would be integrated into Instagram’s various products in the near future. But it was also targeted by the Australian Competition and Consumer Commission (ACCC).
The consumer watchdog had filed a lawsuit against Meta, alleging that it engaged in “false, misleading, or deceptive conduct” by publishing scam crypto ads featuring Australian celebrities on its platform.
