ZOOZ Power Ltd. announced that it has purchased additional 329 Bitcoin for around $40 million October 6, increasing its total holdings to 854 BTC, now valued at over $100 million. The acquisition is part of ZOOZ’s ongoing bitcoin treasury reserve strategy, which it first publicized in prior purchases.
According to the official press release by ZOOZ, the purchase was made using net proceeds from a private placement announced on July 29, 2025. The company stated that this move accelerates its transition toward an “institutional quality bitcoin treasury.”
Jordan Fried, CEO of ZOOZ, emphasized that the firm’s strategy remains focused on holding bitcoin long term and providing equity exposure to the asset class through its shares.
ZOOZ’s bet on Bitcoin
The latest purchase reinforces the narrative that ZOOZ is doubling down on Bitcoin as a core component of its balance sheet. Compared to the company’s prior acquisition of $60 million in Bitcoin reported earlier this month, this increment shows continued commitment to the strategy.
However, ZOOZ has not publicly disclosed details such as the breakdown of the price per coin, its risk management framework related to price volatility, or expectations for future capital deployment toward more BTC acquisition.
Context within corporate treasury trends
ZOOZ’s activity sits within a broader movement of companies treating cryptocurrencies, especially Bitcoin, as reserve assets. The incremental purchases reflect how some firms are adopting a “buy and hold” doctrine.
Whether ZOOZ’s approach is sustainable over time depends on how well it manages exposure to Bitcoin’s price swings and maintains transparency around its treasury operations.
Also read: Michael Saylor Tells MrBeast to “Buy Bitcoin” as Bitcoin Hits ATH
